
Brand Sentiment
WALMART BRAND SOCIAL
“Walmart’s social media manager needs a raise”
Walmart and their shoppers were the butt of every joke on the internet.
The brand was laying low and as a result, getting slaughtered on social.
Until…we took over.
We took Walmart from the butt of every joke to the ones making the jokes.
We used smart moments to help them shine in culture.
We helped the internet Live Better.
Live Better by standing up to petty shop lifting…
42 media articles
70K social engagements
1 tweet
The thread
By free-styling our way into hip-hop’s hottest moments
27 media articles
65.7K social engagements
4 tweets
By playing offense when pulled into heated sports rivalries…
58 media articles
14k social engagements
1 tweet
The thread
By turning a viral customer into a brand legend…
46 media headlines
50k social engagements
1 tweet / 1 golden cart trophy
The thread